Oral Care
Oral care, also known as dental hygiene or dental care, refers to the practices and routines individuals follow to maintain good oral health.
ABOUT SENSITIVITY
Sensitivity is a term commonly used in various fields to describe the responsiveness or reactivity of a system or organism to changes in its environment or inputs. It refers to the degree or magnitude of the response produced by a system or individual when subjected to a particular stimulus or change.

Cause
Short sharp pain arising from exposed dentin in
response to stimuli. Dentin Tooth sensitivity
can start to happen when the softer, inner part
of the tooth called ‘dentine’ becomes exposed.
Dentine lies under the enamel and the gums.
Oral sensitivity, or heightened sensitivity in the mouth, can be caused by various factors. One common cause is dental issues, such as tooth decay, gum disease, or exposed tooth roots, which can lead to increased sensitivity to hot, cold, or sweet foods and drinks. Additionally, dental procedures like teeth whitening or dental restorations can temporarily increase oral sensitivity.
Who's affected?
Tooth sensitivity is a common dental problem.
It’s a condition that can develop over time, as a
result of common problems such as receding
gums and enamel wear. It affects population of
all age groups
Thousands of microscopic channels run
through the dentine towards the centre of the
tooth. Once the dentine is exposed, external
triggers (such as a cold drink) can stimulate
the nerves inside the tooth, causing the
characteristic short, sharp sensation of tooth
sensitivity.


Beyond freshness
Innovation in Oral Care
Innovation in oral care has revolutionized dental practices. From smart toothbrushes and 3D printing technology to tele-dentistry and advanced teeth whitening, these advancements have improved oral hygiene, treatment outcomes, and accessibility to dental care. These innovations are shaping a brighter future for oral health and overall well-being.
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